Many companies want customers to take customer satisfaction or sales surveys. The companies politely ask if customers would be willing to take the surveys, and customers often answer "no". Getting customers to answer "yes" is the first crucial step to obtaining feedback on performance.
A major reason customers answer "no" is that companies have given customers no positive incentive to say "yes". In other words, in exchange for answering a long series of often confusing questions, the customer gets nothing out of it for his time.
Companies who want more responses to their surveys should first offer customers a great incentive, such as a gift card or significant discount, and then ask 5 or fewer clear questions. Companies should also make it very clear that they do read and respond to the feedback they get, and offer an obvious "contact us" button on the website's home page for customers who need to reach them.
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Showing posts with label entrepeneurs. Show all posts
Showing posts with label entrepeneurs. Show all posts
Monday, October 4, 2010
Thursday, April 1, 2010
Professionals: need to pronounce English better?
A businessman was speaking about a client of his who spoke English but was hard to understand. "By the time I understood the word he mispronounced, he was so far ahead that I missed important information." People from other nationalities work very hard to learn American English, but sometimes their pronunciation of it causes them problems. In addition, they also have to learn when NOT to pronounce certain sounds. For example, in the word "clothes", the "th" is silent. (Only English has a 'th" sound.)
Professionals wanting to improve their pronunciation of American English are invited to register for Pronunciation Improvement for Non-native Professionals, a three day intensive seminar May 3 - 5, 2010. The course is offered by Business Speech Improvement. Details are at http://businessspeechimprovement.com/enabler/scripts/category.pl?Classes . The class size is limited, and early enrollment is encouraged.
Some American companies are willing to sponsor an employee for this course if the employee will request it. They know that clear verbal communication benefits both the employee and the company.
Professionals wanting to improve their pronunciation of American English are invited to register for Pronunciation Improvement for Non-native Professionals, a three day intensive seminar May 3 - 5, 2010. The course is offered by Business Speech Improvement. Details are at http://businessspeechimprovement.com/enabler/scripts/category.pl?Classes . The class size is limited, and early enrollment is encouraged.
Some American companies are willing to sponsor an employee for this course if the employee will request it. They know that clear verbal communication benefits both the employee and the company.
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